True North Consulting Forestry: Logo & Color Palette
As a new company, True North Consulting Forestry (TNCF) came to me to create their brand assets from scratch. Through my design process, I came up with a logo, typography, and color palette to help TNCF stay relevant yet unique in the forestry industry. In addition, I worked to create a basic website for their team to easily update and utilize. I’ve also designed other marketing materials such as simple vinyl stickers and customized business cards.
Process:
I worked with the client to identify themes and visuals that resonate with the brand purpose and mission. These are a few assets pulled from the digital sketching process. I also mocked up several logos to get closer to the finalized concept. During the color exploration, I compiled several earthy, forest, and woodland themed photography to utilize as inspiration for the final color palette.
